Prime Minister Narendra Modi met a group of senior BJP leaders about three weeks back where the details of this campaign were presented to them by a senior official in the Prime Minister’s Office, the first person said, asking not to be identified. Meet the “cell phone pramukh” , a key player in the Bharatiya Janata Party’s campaign for 2019. Around 900,000 of these, one for each polling booth or station (there are 927,533) , will drive the party’s extensive WhatsApp-based campaign for parliamentary election, circulating specially designed campaign materialRead More